MPL Malaysia Franchise Model

MPL Malaysia Franchise Model

MPL Malaysia is preparing for a major change as Season 16 marks the final run under its long-standing legacy format. Starting from the following season, the league will move into a franchise structure, aligning itself with other established Mobile Legends regions that have already adopted this system.

The transition reflects a broader effort to strengthen the league’s foundation and ensure long-term stability for teams, players, and partners. With franchising on the horizon, discussions around the introduction of a development league have also emerged, signaling potential new opportunities for talent growth within Malaysia’s esports ecosystem.

Leading Brand Partnerships Showcase Strength of Malaysia’s MLBB Esports

MPL Malaysia enters a new phase as it transitions into a franchise league, supported by a strong roster of corporate partners. The league’s ability to attract established companies across multiple industries highlights its position as one of the most stable and widely followed esports competitions in the region. With peak audiences reaching over 870,000 viewers, MPL Malaysia continues to rank among the most-watched esports tournaments worldwide.

The partnerships span telecommunications, consumer technology, lifestyle, and fast-moving consumer goods. Each collaboration extends beyond simple sponsorship, reflecting long-term confidence in the league’s growth:

Partner Role in MPL MY Seasons Active Notable Details
CelcomDigi Official League Presenter S16–S18 First national telco to sponsor an esports league
Infinix Official Gaming Smartphone Until S18 Featuring the Infinix GT 30 Pro
Yamaha Official Motorcycle Partner S16–S17 First entry into esports globally
Grab Malaysia Official Food Delivery Partner S16 Promoting GrabFood For One
Fairrie Official Rewards Partner Ongoing Returning sponsor
100PLUS Official Isotonic Drink Partner Ongoing Long-standing esports supporter
CeraVe & Playaz Strategic Partners S16 Expanding lifestyle and skincare presence

This mix of blue-chip partners signals that MPL Malaysia is no longer viewed solely as a competitive gaming league. It is increasingly regarded as a platform that merges entertainment, lifestyle, and consumer engagement. The upcoming Season 16, starting September 13, 2025, will be the first to fully showcase this franchise-backed model supported by household names.

MPL Malaysia Season 16: What to Expect

Teams in the Competition

The sixteenth season will feature 10 top Malaysian squads competing in Kuala Lumpur. Matches will follow a single round robin, best-of-three setup, running from September 13 to October 19, 2025.

Team Name Abbreviation
Selangor Red Giants OG Esports SRG
Homebois HB
Untitled UNT
AERO Esports AERO
Team Vamos VMS
Monster Vicious MV
Todak TDK
Team Rey TR
CG Esports CG
GamesMY Kelantan GMXK

These lineups represent a mix of established organizations and rising contenders, ensuring a competitive season.

Tickets and Viewing Options

Fans can attend the matches at Sri Putra Hall, Bukit Jalil by purchasing tickets directly from the league’s official site. Tickets are sold on a per-match basis, allowing flexibility for attendees.

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