MIBR announces the entrance of 1xBet as a new sponsor

MIBR, Brazil's biggest eSports team, announces 1xBet as its new global sponsor. Founded in 2007, 1xBet has become a global leader in online gaming and betting technology. Present in over 130 countries, the new master sponsor supports the Paulistão and Cearense championships and some of the world's leading sports organizations and teams, including Barcelona (Spain), Olympique Lyonnais (France), the Spanish League and all ESL tournaments worldwide.

Recently, the company acquired the Naming Rights of the Cearense 2022 and late last year, the international betting site had already announced its sponsorship of Paulistão 2022.

The entry of the new sponsor was promoted with global sports marketing agency SPORTFIVE.The sponsorship deal between 1xBet and MIBR will support the women's and men's Counter-Strike GO teams for a period of three years, supporting the launch of the „Be a Legend“ project.

„The investments should intensify the pursuit of high performance of all our teams throughout 2022. We believe that the next year will be productive and with a milder scenario regarding the pandemic. We will bet on many bootcamps, tournaments, experiences, a possible return to our Gaming House in the United States, and who knows, titles“, reveals Roberta Coelho, MIBR's CEO.

1xBet representative Alex Somers added: „We are very pleased to support one of the world's leading eSports teams and are excited to be part of their journey. We look forward to seeing what the next three years will bring for the team and its fan base.“

MIBR is a leading eSports brand with fans all over the world, especially in Brazil. In fact, MIBR was the third most „tweeted about“ team globally in 2020 by Twitter Gaming Insights. This announcement certainly shows the strength of the MIBR tag in the face of new brands that are increasingly showing support and investing in the growth of the scene as a whole.